Grow Your Mortgage Business

A new educational blog series presented by Unify.

Series 1/5: Increase Funded Loan Volume

Meet your loan volume goals by treating funded loan volume as a critical revenue metric.

Find Prospects
Implement products that provide you with qualified prospects already within your database.

Communicate Value
Communicate your organization’s unique value proposition and the benefits of your products and services.

Build Trust
Nurture relationships with loan prospects by providing educational information that demonstrates your understanding of their situation.

Maintain Satisfaction
Make personal interactions with prospects and customers that keep them informed of status updates and/or news about your organization’s product offerings.

Unify’s mortgage business growth platform is designed to grow your mortgage business by increasing funded loan volume through Lead Generation, Marketing Automation, and Contact Organization products. Find prospects using the Prequalified Leads and Mortgage Inquiry Alert products to continue to remind them of your value with built-in automated marketing. Nurture current and past relationships using the Text Message and Direct Mail products to remain engaged in client milestones, while updating them with information related to their loan journey status.

 

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Series 2/5: Develop Net Operating Income (NOI)

Implement practices focused on efficient and effective loan processes that result in a higher NOI.

Examine Processes
Analyze each segment of your loan process to identify ways to accelerate processes, while reducing costs and employee labor.

Track and Measure
Report on the results and performance for each goal related to your loan processes.

Find Areas of Opportunity
Implement practices that improve quality, speed, and customer satisfaction while increasing employee engagement and decreasing costs.

Improve Timelines
Establish the right tools, processes, and teams that streamline your end-to-end loan process.

Unify’s platform design focuses on automation to improve process speed and eliminate the need for extra costs associated with labor and/or external integrations. The platform’s intuitive system generates reports that track lead progression, prospect alerts, marketing activity, and daily status analytics that provide visibility into performance trends. Teams can customize and manage contact groups while creating workflows that trigger marketing outreach linked to campaign touch points within a customer’s loan journey.

Coming Soon!
Series 3/5: Improve Customer Experience

Provide exceptional customer service that predicts the needs of your customers to execute a successful retention strategy.

Coming Soon!
Series 4/5: Expand Team Efforts

Understand your team’s strengths and apply them in a strategic way to positively contribute to your loan processes.

Coming Soon!
Series 5/5: Maintain Security and Compliance

Verify that your processes are compliant with all industry rules and regulations.

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